Step 4: Setting up campaign targeting
Campaign targeting involves configuring specific parameters to reach your desired audience effectively. Here are key elements you can set:
You can set campaign targeting here:
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Timezone: Specify the timezone, e.g., GMT, PST, etc.
- Days: Specify the days on which you want the campaign to run. Example: Monday to Friday
- Start Time: Specify the time when the campaign should start, e.g., 09:00
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End Time: Specify the time when the campaign should end, e.g., 05:00
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Network Targeting: Add restrictions for the multiple Carrier ISPs on the campaign. Leave it blank to allow all the ISPs.
- Operating System: You can set the OS for which the campaign will work and for which the campaign will not work.
- Device Targeting: You can choose the devices on which the campaign will be active.
- Geo targeting: You can choose the geography where the campaign will be active. (Example: Country, State and City)
Note: If your campaign's time targeting ends and the status changes (e.g., from expired to active or paused due to CAP), you can manually adjust this in the campaign settings.
Click on SAVE button after selecting in all the necessary details.