Campaign Report

Appcarry allows you to review the performance of your campaigns by generating a report with fields like gross clicks, approved conversions, payout, revenue, and profit. 

Reporting Attributes

The results will be shown based on the date range that you have selected.

  • Campaign Name: The name of the campaign

     

  • Gross Clicks: It is a total of Unique Clicks plus Rejected Clicks

     

  • Approved Conversions: Total approved conversions. Once you click on any approved conversions, it will redirect you to a page where you will see the list of publishers that brought you those conversions.

     

  • Payout and Revenue: Payouts for the publishers and the total revenue generated

Additional Conditions

Under the filter section, you can add conditions for your report. For instance, if you want to have data for only those campaigns that have gross clicks of more than 100, you can apply this condition, and your report will show accordingly.

Additional Reporting Options

There are a lot of other reporting fields as well. If you wish to see unique clicks, impressions, Clicks blocked by GEO , etc, you can choose from this option and have that in your report.

 

Filters in Reporting Options:

Campaign: Name of the campaign. 
Publisher: Name of the publisher.
Advertiser: Name of the advertiser.
Goal: Name of Goal
Impressions: Number of impressions received on the campaign 
Conversions: Total conversions. 
Payout & Revenue: Payouts for the publishers and the total revenue generated 
Unique clicks: Number of unique clicks received on the campaign. 

Clicks blocked by GEO: Number of clicks blocked due to Geo targeting in the campaign
Clicks blocked by Device:
Number of clicks blocked due to Device targeting in the campaign
Clicks blocked due to CAP:
Number of clicks blocked due to capping.

 

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